![]() ![]() ![]() Our development team created an incredible editing tool, which not only allowed you to customise text and images, but also included a full set of tools to remix and mash up stationery templates. Our initial idea was that we would create a companion app that would allow users to tweak their stationery and save it as a template to re-use again and again. So we also started work on another project, which had the working title "Stationery Editor". This gave users a certain degree of flexibility, but the designs were still not fully customizable.Īlso, because Apple Mail can't save a copy of a stationery email once you've customized it with your own text and images, you have to basically start from scratch every time you wanted to send a message and couldn't easily reuse messages you had already sent. So in 2010 we started work on Stationery Business Edition. Because Mail only allows the text and images in a stationery message to be customized, we included all sorts of different layouts and looks for each of the designs we created. One of the most popular requests was for business templates – something that could be customized with a logo and signature to be used for everyday business emails. When Apple first unveiled stationery in Mail for Mac OS X Leopard, we were excited by the possibilities it opened up: finally here was this way to send cool emails that didn't look boring and dull. We got to work right away and were the first to offer additional stationery for Mail with our Stationery Pack line of products. People loved Stationery Pack and we received lots of requests for additional template categories and designs. We'd like to share the story of how and why we decided to make Mail Designer – it all started in 2007… Beginnings: Stationery Pack There are a bunch of great Mail clients that let you read emails on your Mac, but there isn't a single one that can create a HTML email design from scratch. Mail Designer is the first app of its kind. ![]()
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